Tag: PulseTV

PulseTV Makes Internet Retailers Top 1000 for North America

PulseTV, the discount merchandise online retailer, has earned the ranking of #664 of all Internet retailers for North America. This marks an increase in 4 slots over last year. The top online retailers are compiled annually from Internet Retailer magazine.

In addition to earning the ranking of #664 for overall online retailers, PulseTV earned the ranking of #4 in their merchandising category for North America. CEO and Co-founder, Jaffer Ali weighed in on PulseTV’s ranking for the second year in a row, “We fly pretty much under the radar and do not do much PR, so when Internet Retailer approached us last year, we were actually surprised. But making the top 1000 for the second year in a row is really a testament to all of the PulseTV family.”

Stefany Zaroban, Director of Research at Internet Retailer explained how the rankings are determined “We gather, analyze and publish these highly detailed rankings because we are a journalistically driven research organization that uses this information to measure the growth-and the growth drivers-of the North American e-commerce industry. We are as passionate in our coverage of the market as online retailers are in growing web sales.”

Co-founder Anisa Ali is Jaffer’s sister and PulseTV COO. She leads the merchandising team and explained PulseTV’s approach to online retailing.

“We created an online retail experience where we give real deals from real people. In today’s impersonal, data driven insanity, you can always visit PulseTV and see one of our staff reviewing a product on a video we produce in-house. We will point out the flaws along with the benefits. No models, no scripting, no BS. I think that is why our retention rates are so high. Plus we have real customer service. We are not trying to dodge our customers with technology.”

PulseTV attributes its success to building a team that has been together for many years. In the end, many online retailers sell the same merchandise so the reasons consumers pick one retailer over the other are the people that stand behind the products.

New and Upcoming Products on PulseTV

Every spring there is giant trade show in Las Vegas where vendors from around the country and even internationally come to sell their products. We go every year to find products our PulseTV.com customers might be interested in. And like Forrest Gump’s momma said, ‘You never know what you’re gonna get.’ This year we were lucky.

Our buyers came back with dozens and dozens of new items that we will be featuring on PulseTV in the coming months, and we thought you might like a preview;

The Key Ninja

This is designed to replace a disorganized key ring. It is like a Swiss Army knife for keys. Your keys fold in for a sleek compact holder less than 3 inches long. It’s easy to organize all your keys with expandable pieces, and eliminates the bulk from a pocket or purse.

Color Oxy Meter

This is for health-minded individuals. It is a fingertip clamp that measures blood oxygen saturation and pulse rate. It is non-invasive, involves no blood and takes measurements in seconds. We think both people who are keeping track of their health and also people who like to monitor their workout progress will be very interested.

210 First Aid Kit

This is a product pretty much everybody could use. This tiny little First Aid Kit holds 210 items! Sure, a lot of them are things like cotton balls and alcohol wipes, but it also includes things like wound dressings, bandages, disposable gloves, a cold pack and even an emergency blanket. An amazing deal..

Flex Sonic Therapy Massager

This personal massager comes with three interchangeable massage heads which allows the user to try different applications for their pain relief. Plus, it also includes a pain relief therapy gel which turns this product from a simple massager into a pain relief system.

Pressure Cooker

Everybody who has tried cooking with a pressure cooker loves them. Options in cooking seem to be very popular (like our hugely popular low-fat fryer) and we think our customers are going to love the option to cook nutritious, delicious and convenient meals with a little pressure.

Metal Detector

We have carried a similar product before and it was a hit, so we feel pretty confident about this one. And who wouldn’t like the adventure of discovering a hidden treasure at the beach, in an empty lot or even in their own back yard? And with the deal we got just about anybody can afford to become an amateur treasure-hunter.

There are a whole bunch of other products we will be introducing this spring and summer, these are just a few off the top of my head. Stop at PulseTV.com now and then and see what’s new on our ‘New Stuff‘ and ‘Top Products‘ pages. With the number of items we’re adding you will probably find something new every day!

 

CEO’s Lunch with a PulseTV.com Customer

Hello, my name is Jaffer Ali, co-founder and CEO of PulseTV.com. A couple of days ago I had a lunch meeting at the Housewares Show in Chicago. It was a great lunch with Rus Sarnoff, an industry veteran.

Before we got down to discussing business, he said, “Jaffer, I just have to tell you, my wife and I are REALLY fans of PulseTV.” I smiled and thought he was being polite. But he went on, “I have to say that you guys have the best customer service we have seen in a long time. I ordered a dashboard camera and it was defective. I called to return it and get another one, and everything was so simple. I sent in my unit, but forgot the SD card in the unit. I called and Brynn in your C.S. department actually tracked down the unit I sent in, retrieved the card and sent it back to me. That is customer service. And by the way, my wife buys all of your flashlights!”

That is an almost verbatim story about our customer service. I came back to the office and gave Brynn a high five for going above and beyond for our customers. It is always great to hear good things unexpectedly. Oh, the potato leek soup they served at lunch was awesome too!

–Jaffer Ali, CEO of PulseTV.com