Let’s Play Ball!

baseball

Before the sun set on the summer, PulseTV made sure to enjoy America’s pastime. We made our way to watch the Windy City Thunderbolts take on the Schaumburg Boomers; and Anisa had the honor of throwing out the first pitch. She’s got an arm!

Our time at the ballpark was definitely a Home Run! And The Thunderbolts won 6-1!

PulseTV is 1,000 Strong!

Are you ready for this? PulseTV has recently made a huge milestone with the creation of our 1,000th product video. We can’t believe it either!

One might wonder how we have managed to go from selling VHS and DVDs in catalogs and TV commercials to producing our very own, in-house product videos.

Khalil Ali, Creative Director, Buyer, and Video Editor here at PulseTV, has created a two-part virtual tour of our company’s history.  Click Here for Part 1

Learn about what led us to making our very first video, finding our voice and ultimately why we do it.

From selling videos to making our own, PulseTV has certainly come a long way…

Three Cheers for Three Years!

We are proud to announce that PulseTV has made the Inc. 5000 list for fastest growing privately held companies in the US for the third year in a row.

CEO and Co-founder, Jaffer Ali graciously stated, “We are pleased with this recognition. It has taken us many years to tinker our way into our present business model. What we are most proud of is building a culture of caring that extends from our office to those people that continue to shop at our online store. At the end of the day, this is the real accomplishment of PulseTV.”

Everyone here at PulseTV not only takes great care is selecting products for our customers, but we offer customer service that goes above and beyond the call whenever help is needed.

We are extremely grateful to Inc. 5000 for the honor, to our staff for their dedication and to our customers for their wonderful support. Thank you!

New and Improved!

renovation

The time has come to give our office an upgrade! New cubicles, new carpeting and a fresh coat of paint is just what the doctor ordered. Take a look at some “Before” and “After” pictures of our renovation.

PulseTV Makes Internet Retailers Top 1000 for North America

PulseTV, the discount merchandise online retailer, has earned the ranking of #664 of all Internet retailers for North America. This marks an increase in 4 slots over last year. The top online retailers are compiled annually from Internet Retailer magazine.

In addition to earning the ranking of #664 for overall online retailers, PulseTV earned the ranking of #4 in their merchandising category for North America. CEO and Co-founder, Jaffer Ali weighed in on PulseTV’s ranking for the second year in a row, “We fly pretty much under the radar and do not do much PR, so when Internet Retailer approached us last year, we were actually surprised. But making the top 1000 for the second year in a row is really a testament to all of the PulseTV family.”

Stefany Zaroban, Director of Research at Internet Retailer explained how the rankings are determined “We gather, analyze and publish these highly detailed rankings because we are a journalistically driven research organization that uses this information to measure the growth-and the growth drivers-of the North American e-commerce industry. We are as passionate in our coverage of the market as online retailers are in growing web sales.”

Co-founder Anisa Ali is Jaffer’s sister and PulseTV COO. She leads the merchandising team and explained PulseTV’s approach to online retailing.

“We created an online retail experience where we give real deals from real people. In today’s impersonal, data driven insanity, you can always visit PulseTV and see one of our staff reviewing a product on a video we produce in-house. We will point out the flaws along with the benefits. No models, no scripting, no BS. I think that is why our retention rates are so high. Plus we have real customer service. We are not trying to dodge our customers with technology.”

PulseTV attributes its success to building a team that has been together for many years. In the end, many online retailers sell the same merchandise so the reasons consumers pick one retailer over the other are the people that stand behind the products.

PulseTV takes part in the ‘Run for Your Life Safety’ 5K

the walk 2016

On Sunday, May 1, 2016, PulseTV.com took part in the Tinley Park Fire Department and the Tinley Park Fire Prevention Bureau’s 4th Annual Run For Your Life Safety 5K Run/Walk.

This was our second time participating in the 5K, but this year was our first time as a sponsor.

This year $20,000 was raised to benefit the Illinois Fire Safety Alliances “Camp I Am Me” Burn Camp.

We made up around 50 of the nearly 600 runners and walkers that participated. We’re very proud to be part of such a wonderful event and look forward to contributing to its success next year.

The International Home + Housewares Show

housewares

PulseTV is always on the lookout for the next great product to bring to your attention. Recently we visited the International Home + Housewares Show. According to Housewares.org, “The IH+H Show features more than 2,100 exhibitors from over 40 countries and more than 62,000 total attendees from over 125 countries. The Show brings buyers and sellers together to create the home + housewares industry’s key marketplace!”

Not only did we get to see many of the wonderful products on display, we were also treated to demonstrations of several of the items. In the picture above, on the left hand side, you can see Anisa and company experiencing a first-hand demo.

We picked up quite a few items which are going up on our site daily so be sure to checking in frequently.

Vegas, baby! Vegas!

Several members of the PulseTV staff recently returned from the ASD Market Week in Las Vegas. The ASD Market Week is the most widespread trade show in the country. Every year the ASD brings in the widest variety of retail merchandise for the ultimate shopping experience. How could we pass that up?

So, in our case “What happens in Vegas stays in Vegas” does not apply. We will be populating PulseTV with more than 150 unique items that we picked up. From housewares and flashlights to gizmos and gadgets, we really hit the jackpot during this trip; and soon you will too!

New products are going up daily so be sure to checking in frequently.

The Evolution of an e-commerce Company

How many people have heard of PulseTV.com? As an e-commerce company it is not a giant, like Amazon or eBay, but it is remarkable in that it is one of the few companies that started in the wild and heady heyday of e-commerce, when almost anybody with a clever idea and their own website could become a paper millionaire, and survived the collapse of the “dot-com” bubble in the early 2000s.

So the real question is; how?

PulseTV.com was established in 1996 in the suburbs of Chicago, IL and began by selling videos via direct response television advertising. Since then the company has evolved into an e-commerce retailer, selling a wide variety of products including; DVDs, apparel, jewelry, personal accessories, toys, small electronics and housewares. Currently located in Tinley Park, IL, PulseTV.com has combined an expanding online retail presence with aggressive discounts and qualified, opt-in email marketing to stay competitive and continue to grow.

PulseTV.com has adapted to the online marketplace by constantly innovating. At one point the company hosted and distributed the largest catalog of email newsletters – or e-zines – on the Internet, with clients such as Microsoft, Intel and Dell. As Pulsetv’s e-commerce division grew, the company dramatically expanded its own online retail presence, attracting customers by constantly adding new products and offering large discounts on everyday products.

Most recently we have begun producing in-house videos, using demonstrations to supplement product descriptions and help our customers visualize how the products work. Our customers tell us they like the videos as it aides in making a buying decision, but they love the videos for giving them a sense of who’s behind the company they are buying from.

We’re glad to be here and excited that you’ve found us at www.pulsetv.com. Now head on over and check out what’s new.